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The Process — No Mystery Calls

Here's exactly what happens after you apply.

Every step, what it costs, and how long it takes — for both doors. The whole point of this page is that nothing on it should be a surprise on a call.

Step Zero

Two doors, one front door.

Managed or license — both paths start the same way. The application and fit check decide which door makes sense.

Apply

The application asks for your site, your niche, and what you're trying to achieve. It goes to a person, not a nurture sequence — expect a human reply, usually within 48 hours.

5 minutes

Fit check

We tell you straight whether we think it fits. If your buyers don't research through AI answers yet, or the budget can't support it, we say so — a bad-fit engagement costs us more than it costs you.

One email or a 30-min call
The Paths

Then it splits — done-for-you or run-it-yourself.

Path A — Altyzo ManagedThe service →

Full-Surface Audit

2 weeks · $7,500

The standalone deliverable: your prompt map across Google, AI Overviews, ChatGPT, Perplexity, Gemini, and Claude — who wins each prompt today, why it isn't you, and the fix for each. It's yours whether we proceed or not, and it's credited to month one if we do.

Kickoff + access

Week 1

CMS and Google Search Console access, your brand and product docs, one strategy call to lock the priority prompts. About two hours of your time total.

Groundwork

Weeks 2–6

Entity graph, schema, knowledge base, technical fixes — the layer that makes engines state your facts instead of guessing. Unsexy, and the reason later steps work.

Publish + corroborate

Weeks 4–12

The content engine ships weekly — you approve via a review queue, ~48-hour turnaround keeps it moving. In parallel, the authority campaign builds third-party ground: directories, earned media, community presence.

Compound + report

Ongoing

Monthly board-ready report: citations earned, AI referral traffic, pipeline attribution — not a visibility score. At day 90, the citation guarantee checkpoint: new citations on your agreed priority prompts, or we keep working free until they land.

Path B — Platform LicenseThe platform →

Fit call

30–45 min

A working call, not a demo deck: does self-hosting fit your stack, do you have Docker-capable infrastructure, what does your client list look like. We'll tell you if Managed is the better door.

License + invoice

$30,000 one-time

One invoice, one license agreement. No tiers to negotiate, no seats to count, no per-client math.

Delivery

Same week

Docker image, license key, and deployment docs. You deploy on your own infrastructure — or we guide the first deploy on a call.

Onboarding

First client in days

Connect a client, configure brand voice, set target prompts. The fleet starts researching immediately — most agencies onboard their first client within the first week.

Maintenance

$12,000/yr · optional

Covers API updates, new engine support, and support. Cancel anytime — your license and deployment keep running. It's optional because the software is yours.

The Defaults

What a sales process looks like when the product is the pitch.

We publish the process because a hidden one would be a tell. These are the defaults on every engagement — not the exceptions.

If any of it reads different in practice, that's a complaint to license@altyzo.com.

Things we don't do

No urgency theater

Two managed clients per month is a real constraint — we'll tell you the queue position, not invent a countdown timer.

No surprise tiers

The price is the price: $8K/mo managed, $30K license, $12K/yr optional maintenance. Nothing is 'custom quote' to hide a bigger number.

No lock-in mechanics

Cancel Managed after the initial term with 30 days' notice and keep everything we built. Cancel maintenance and the platform keeps running.

No fit-fudging

Pre-revenue, single-location local, cheapest-option shopping — we'll redirect you. A mismatched client churns and takes our reputation with it.

Questions

What buyers ask before they apply.

Managed: application to kickoff is typically 2-4 weeks including the audit. License: you can have the fleet deployed within a week of the agreement. The audit is the long pole for Managed — and it's deliberate, because it makes month one produce work instead of discovery calls.

Five minutes to start. A straight answer within 48 hours.

The application is step zero for both doors — and the fit check is honest in both directions.